Because we all know how easy it is to miss a great PPC post or thread in any given week, here are the ones I saw that I thought worth sharing: France eyeing antitrust action against Apple (Axios) ChatGPT And Generative AI Tools Face Legal Woes Worldwide (Search Engine Journal) How to think about brand exclusions for Performance Max (Search Engine Land) Your 2023 … [Read more...] about ICYMI – Great PPC Posts You May Have Missed This Week – April 14, 2023
What To Do When Ad Performance Is Struggling – April 11, 2023
This week's chat was hosted by Julie Friedman Bacchini and the topic was "What To Do When Ad Performance Is Struggling." Questions Q1: Have you been experiencing any performance dips for the accounts you manage in the last few months? If so, on which platform(s)? And for what industry(ies)? Q2: What, if anything, do you have in place to alert you to performance changes? … [Read more...] about What To Do When Ad Performance Is Struggling – April 11, 2023
ICYMI – Great PPC Posts You May Have Missed This Week – April 7, 2023
Because we all know how easy it is to miss a great PPC post or thread in any given week, here are the ones I saw that I thought worth sharing: How Apple’s Latest Moves Are Shaping iOS Marketing (Street Fight Magazine) Policy update: Shopping ads policies (Google Merchant Center Help) Meta Provides New Ad Placement Controls to Ensure Brand Safety (Social Media … [Read more...] about ICYMI – Great PPC Posts You May Have Missed This Week – April 7, 2023
ICYMI – Great PPC Posts You May Have Missed This Week – March 31, 2023
ICYMI posts are sponsored by: Because we all know how easy it is to miss a great PPC post or thread in any given week, here are the ones I saw that I thought worth sharing: Disney Eliminates Its Metaverse Division as Part of Company’s Layoffs Plan (The Wall Street Journal) Amazon loses bid to toss consumer antitrust lawsuit (Reuters) Announcing the launch of … [Read more...] about ICYMI – Great PPC Posts You May Have Missed This Week – March 31, 2023
Creating Ad Creative that Drives Conversions with guest Jess from Fire Team – March 28, 2023
This week's chat is sponsored by Founders - A Foxwell digital membership. To grab your PPC Chat discount to this amazing group, fill out the form at the bottom of this page: https://www.foxwelldigital.com/ This week's chat featured guest co-host Jess from Fire Team and the topic was "Creating Creative that Drives Conversions." Questions Q1: Are you currently … [Read more...] about Creating Ad Creative that Drives Conversions with guest Jess from Fire Team – March 28, 2023