This week's PPC Chat was sponsored by Interested in courses or the Foxwell Founders group? Special discounts for PPC Chat are happening now. Claim yours by sending a message via the Foxwell Digital web site and mentioning PPC Chat. This week's chat was guest co-hosted by Courtney Alexander of Foxwell Digital and the topic was "Meta & TikTok Ads: Creative … [Read more...] about Meta & TikTok Ads: Creative Strategy Needed for Q4 with Courtney Alexander – October 18, 2022
ICYMI – Great PPC Posts You May Have Missed This Week – October 14, 2022
ICYMI posts are sponsored by: Because we all know how easy it is to miss a great PPC post or thread in any given week, here are the ones I saw that I thought worth sharing: Biden signs order to implement E.U.-U.S. data privacy framework (NBC News) Short-Form Video Advertising Battle: How YouTube Shorts Defeated the Competition (Creatopy) TikTok chases Amazon … [Read more...] about ICYMI – Great PPC Posts You May Have Missed This Week – October 14, 2022
Competition – How to Analyze It & Thrive in PPC – October 11, 2022
This week's chat was hosted by Julie Friedman Bacchini and the topic was "Competition - How to Analyze It & Thrive in PPC". Questions Q1: Is analyzing the competitive landscape something you do for your clients or brand? If so, how often do you do an analysis? Q2: Are there any tools you like to use when performing competitive analysis for PPC? Q3: Are there areas … [Read more...] about Competition – How to Analyze It & Thrive in PPC – October 11, 2022
ICYMI – Great PPC Posts You May Have Missed This Week – October 7, 2022
Because we all know how easy it is to miss a great PPC or interesting post or thread in any given week, here are the ones I saw that I thought worth sharing: GA4 now has an enhanced measurement option for Form interactions (Search Engine Land) Supreme Court takes up a divisive issue: Should tech companies have immunity over problematic user content? (NBC News) … [Read more...] about ICYMI – Great PPC Posts You May Have Missed This Week – October 7, 2022
Google’s Search On 22 Announcements & What It Means for PPC – October 4, 2022
This week's chat was hosted by Julie Friedman Bacchini and the topic was "Google's Search On 22 Announcements & What It Means for PPC". Get up to speed on what was announced: What the latest Search innovations mean for marketers (Think with Google) 10 biggest announcements from Google Search On 22 (Search Engine Land) 9 new Google search features and tools for … [Read more...] about Google’s Search On 22 Announcements & What It Means for PPC – October 4, 2022