• Skip to main content
  • Skip to primary sidebar
  • Home
  • About PPC Chat
    • The History Of PPC Chat
    • Who Is Behind PPC Chat?
    • PPC Chat Hosts
    • PPC Chat Recappers
    • PPC Chat Badge
  • Resources
    • Suggest A Topic
    • Ad Platform Resources
    • Ad Platform Help Centers
    • PPC Acronyms
    • Google Analytics 4 (GA4) Resources
    • Privacy & Cookieless Resources
    • Podcasts You Might Like
    • Experienced Speakers Helping New Speakers Program
  • Support PPC Chat
    • PPC Chat Swag
  • Sponsors
    • PPC Chat Primary Sponsor – Optmyzr
  • Raise Someone’s PPC Profile
    • PPC Profile Spotlights
    • New Speaker Support Program

PPCChat

The Official Home of the Twitter Chat

Google Ads Resources

These platform resources pages are designed to provide quick links to documentation from the platforms, as well as other posts, tools and classes. If you have a great resource that is not listed, please let me know at julie@officialppcchat.com!


General From Google

  • Google Ads Help Center
  • Contacting Google Ads Support
  • Google Ads Status Dashboard
  • Adding, Editing or Removing Access to your Google Ads Account
  • Creating an Ads Manager Account (formerly an MCC)
  • New Features & Announcement Center
  • Google Ads’ Best Practices
  • Budgets & Bids
  • Find & Run Reports
  • Conversion Tracking
  • Using Google Analytics with Google Ads
  • Smart Campaigns
  • Local Services Ads
  • Dynamic Search Ads
  • Keywords
  • Scripts
  • CSV of In Market Audience Segments

Smart Bidding

  • Google Ads documentation about Smart Bidding
  • About Bid Strategy statuses (how to know when it will get kicked back into a learning mode)
  • Evaluate your Smart Bidding performance with bid strategy reports
  • How to find your Bid Strategy report

Responsive Search Ads (RSAs)

  • About Responsive Search Ads
  • Creating effective search ads

Google Shopping

  • About Shopping Campaigns & Ads
  • Requirements for Shopping Campaigns
  • Sign up for Google Merchant Center (GMC)
  • Linking your GMC & Google Ads accounts
  • Using Shopify with Google Shopping (from Shopify)
  • WooCommerce and Google Shopping – including free listings (from WooCommerce)
  • Google Merchant Center Export Tool
  • Retail Owner’s Guide to Google Shopping Ads (from Zato)

Smart Shopping Campaigns

  • About Smart Shopping Campaigns
  • Creating a Smart Shopping Campaign

Google Display Network (GDN)

  • How to truly exclude ALL apps – In the ads dashboard, add mobileappcategory::69500 to exclude ALL APP categories (as a single category)

Other Sources

  • NordicClick Ad Preview Tool
  • PPC Ad Editor’s RSA Preview Tool
  • Seer Interactive Google Scripts Introduction
  • Paid Media Pros – Google Ads YouTube Sub Channel
  • Cypress North Complete Google Ads Guide
  • Cypress North Google Ads Guide – Bid Strategies Section
  • Cypress North Google Ads Guide – Ad Types Section
  • Cypress North Google Ads Guide – Keywords Section
  • Cypress North Google Ads Advanced Targeting Guide
  • Cypress North Google Ads Account, Campaign & Ad Groups Settings Guide
  • Cypress North Google Ads Conversion Optimization Guide
  • Cypress North Google Ads Experiments Guide
  • Duane Brown’s Google Shopping Course
  • Take Some Risk’s Massive Google Sheet with Google Ads Scripts 
  • Adcessible Free Google Ads Tools (including one for query data)
  • Script to see impact of Google Ads’ loss of query data
  • Seer Interactive’s Google Display Network Placement Exclusion List
  • Karooya Expanded Text Ad Preview Tool

Primary Sidebar

Suggest A Topic

Have an idea for a chat topic?

Submit it here!

Chat Recaps

  • ICYMI – Great PPC Posts You May Have Missed This Week – July 1, 2022
  • Bye Bye ETAs & Hello to the RSA Only Era in Google Ads – June 28, 2022
  • Your GML 2022 Questions – Answered by Ginny Marvin of Google Ads
  • ICYMI – Great PPC Posts You May Have Missed This Week – June 17, 2022
  • Setting & Managing Expectations in This New Age of PPC – June 14, 2022

PPC Town Hall by Optmyzr Ad

Follow #ppcchat On Twitter

#ppcchat

laurenturow Lauren Turow @laurenturow ·
13h

Need ANY tips on #PPC? The #PPCChat is the place to BE. Oh, AND they have the amazing feature of having someone recap the chat in written AND podcast form, so you never miss the action. Learn more: https://bit.ly/3A5WY3x @Matt_Umbro @NeptuneMoon #AI #boss

Reply on Twitter 1543082172722069504 Retweet on Twitter 1543082172722069504 Like on Twitter 1543082172722069504 Twitter 1543082172722069504
neptunemoon Julie F Bacchini @neptunemoon ·
23h

Yikes!
#PPCChat

Craig Silverman @CraigSilverman

NEW: Google was sharing user data with a sanctioned state-owned Russian ad company until we alerted Google last wk. The shared data may have included sensitive location info and mobile IDs of people in Ukraine. Based on research by @kfranasz. Story & 🧵 https://www.propublica.org/article/google-russia-rutarget-sberbank-sanctions-ukraine

Reply on Twitter 1542944191877087234 Retweet on Twitter 1542944191877087234 Like on Twitter 1542944191877087234 Twitter 1542944191877087234
neptunemoon Julie F Bacchini @neptunemoon ·
23h

Celebrating 23 years of doing my own thing today!

If you're thinking about taking the leap to go out on your own - you can do it! If you need support or have questions about it, you can always reach out to me.

#PPCChat

Reply on Twitter 1542941523083513856 Retweet on Twitter 1542941523083513856 Like on Twitter 1542941523083513856 2 Twitter 1542941523083513856
Load More

Copyright © 2022 PPCChat | All Rights Reserved.