These platform resources pages are designed to provide quick links to documentation from the platforms, as well as other posts, tools and classes. If you have a great resource that is not listed, please let me know at julie@officialppcchat.com!
From Facebook
- Facebook Business Help Center
- Setting up the Facebook Pixel
- The Facebook Power 5
- Facebook Ads Guide
- Facebook Image Ads
- Facebook Video Ads
- Facebook Carousel Ads
- Facebook Collection Ads
- Facebook Ads Best Practices
- Facebook Blueprint – training and courses
- Facebook Business Help Center
- Facebook Support main page
- Troubleshooting a disabled ad account
- Facebook Advertising policies
Other Resources
- How to Get Facebook Ad Account and Page Access as an Agency (Clix Marketing Blog)
- 11 Facebook Ads Campaign Objectives and When to Use Them (Social Media Examiner)
- How to Use Facebook Business Manager: A Complete Guide (Social Media Examiner)
- Facebook Ads Trends for 2021 for Better Returns on Ad Spend (Social Media Examiner)
- Paid Media Pros – Facebook Advertising YouTube Sub Channel
- The Ultimate Guide for Building Custom Audiences Facebook & Instagram (Akvertise Blog)
- Facebook Ad Costs & Bid Controls – What They Are & How to Use Them Effectively (Akvertise Blog)
- Facebook & Instagram – Steps to Take Before You Run Your First Campaign (Akvertise Blog)
- How Much Do Facebook Ads Cost in 2021? (+3 Ways to Save) (WordStream Blog)
- How to Drive More Conversions (In Less Time) with Facebook Dynamic Ads (WordStream Blog)
- How to Link Your Facebook Account With Your Agency’s Business Manager Account (Granular Blog)
Courses
- Facebook’s Blueprint – courses offered by Facebook
- Foxwell Digital has a lot of Facebook courses – browse them here.
- Udemy has Facebook advertising courses as well – category page here.