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PPCChat

The Official Home of the Twitter Chat

Facebook Resources

These platform resources pages are designed to provide quick links to documentation from the platforms, as well as other posts, tools and classes. If you have a great resource that is not listed, please let me know at julie@officialppcchat.com!


From Facebook

  • Facebook Business Help Center
  • Setting up the Facebook Pixel
  • The Facebook Power 5
  • Facebook Ads Guide
  • Facebook Image Ads
  • Facebook Video Ads
  • Facebook Carousel Ads
  • Facebook Collection Ads
  • Facebook Ads Best Practices
  • Facebook Blueprint – training and courses
  • Facebook Business Help Center
  • Facebook Support main page
  • Troubleshooting a disabled ad account
  • Facebook Advertising policies

Other Resources

  • How to Get Facebook Ad Account and Page Access as an Agency (Clix Marketing Blog)
  • 11 Facebook Ads Campaign Objectives and When to Use Them (Social Media Examiner)
  • How to Use Facebook Business Manager: A Complete Guide (Social Media Examiner)
  • Facebook Ads Trends for 2021 for Better Returns on Ad Spend (Social Media Examiner)
  • Paid Media Pros – Facebook Advertising YouTube Sub Channel
  • The Ultimate Guide for Building Custom Audiences Facebook & Instagram (Akvertise Blog)
  • Facebook Ad Costs & Bid Controls – What They Are & How to Use Them Effectively (Akvertise Blog)
  • Facebook & Instagram – Steps to Take Before You Run Your First Campaign (Akvertise Blog)
  • How Much Do Facebook Ads Cost in 2021? (+3 Ways to Save) (WordStream Blog)
  • How to Drive More Conversions (In Less Time) with Facebook Dynamic Ads (WordStream Blog)
  • How to Link Your Facebook Account With Your Agency’s Business Manager Account (Granular Blog)
  • Getting Access to Business & Ads Manager
  • Verifying Your Domain
  • 9 Steps to Take Before Advertising on Facebook/Instagram (from Akvertise)
  • How to Contact Facebook

Courses

  • Facebook’s Blueprint – courses offered by Facebook
  • Foxwell Digital has a lot of Facebook courses – browse them here.
  • Udemy has Facebook advertising courses as well – category page here.

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Chat Recaps

  • ICYMI – Great PPC Posts You May Have Missed This Week – June 2, 2023
  • ICYMI – Great PPC Posts You May Have Missed This Week – May 26, 2023
  • Google Marketing Live 2023 BINGO
  • ICYMI – Great PPC Posts You May Have Missed This Week – May 19, 2023
  • Chat Recap – PPC Pitfalls – May 16, 2023

PPC Town Hall by Optmyzr Ad

Follow #ppcchat On Twitter

#ppcchat

marketingsoph Sophie Logan @marketingsoph ·
3 Apr

Hello incredibly dramatic & over the top Google Ads alert.

One low-performing keyword can HARM MY WHOLE ACCOUNT?

This is a ridiculous alert. What kind of language is that to describe having low CTR keywords in an account?

#GoogleAds #PPCChat #PPC

Reply on Twitter 1642905040938467329 Retweet on Twitter 1642905040938467329 Like on Twitter 1642905040938467329 2 Twitter 1642905040938467329
chriskos Chris Kostecki @chriskos ·
3 Apr

Still looking for examples of Google Ads Led Forms opening on a Google hosted page that appears to be on the destination host domain.

#ppcchat

Chris Kostecki @chriskos

#ppcchat Does anyone us Lead Form Extensions & have seen the experience change recently? Looking for any documentation. Current experience hijacks the click with display url of domain/form instead of having it as a serp option INSTEAD of clicking to site.

Reply on Twitter 1642901970166988800 Retweet on Twitter 1642901970166988800 Like on Twitter 1642901970166988800 Twitter 1642901970166988800
ppckirk Kirk Williams @ppckirk ·
3 Apr

#ppcchat gosh it's going to be quiet around here without @Ben__Kruger mixing things up. 😆

Reply on Twitter 1642896160150142977 Retweet on Twitter 1642896160150142977 Like on Twitter 1642896160150142977 1 Twitter 1642896160150142977
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