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This week's chat was hosted by Amalia Fowler and the topic was "It's Not You, It's Google Ads". Questions Q1: It’s well known there are a *lot* of changes that happen to the Google Ads platform and therefore, how we work. What changes have stymied you or frustrated you the most recently? Q2: Let’s start with match type shifts and lack of SQR data. How has this affected your … [Read more...] about It’s Not You, It’s Google Ads – August 9, 2022

Ok, here is the monster post with both questions asked and answered during the tweeting and audio versions of PPC Chat right after this year's Google Marketing Live. First section the embedded tweets, followed by the questions from the audio chat. Tweets Yes, absolutely, this should be best practice for every business (GDPR and CCPA likely already prompted those convos). … [Read more...] about Your GML 2022 Questions – Answered by Ginny Marvin of Google Ads