This week's chat was hosted by Julie Friedman Bacchini and the topic was "What to Expect from Google Ads in 2022". This topic was inspired after watching (and live tweeting!) the Google Ads Expert Series - "Welcome to 2022" last week. You can view the presentation here. Read the full chat recap here. Listen to the podcast recap here. (Podcasts are also available on … [Read more...] about What to Expect from Google Ads in 2022 – January 18, 2022
Google Ads
Everything You Need To Know About The Google Ads Expert Series – Welcome to 2022
I ended up live tweeting while watching the latest Google Ads Expert Series - Welcome to 2022 (this event was livestreamed on January 13, 2022 and is available on YouTube here.). I had intended to just do a blog post about the event, but my reactions to a lot of what was said in the program seemed to lend themselves to the live tweets. There was, as they say, "a lot to … [Read more...] about Everything You Need To Know About The Google Ads Expert Series – Welcome to 2022
Google Display Advertising Changes – September 21, 2021
This week's chat was hosted by Julie Friedman Bacchini and the topic was "Google Display Advertising Changes" where we discussed the Google Ads announcement from last week about Smart campaign capabilities being made available to all display campaigns. Discussion also covered some topics about display advertising in general. For reference, here is a tweet thread from Ginny … [Read more...] about Google Display Advertising Changes – September 21, 2021
What’s On Your Mind This Week In PPC? – August 10, 2021
This week's chat was hosted by Julie Friedman Bacchini and the topic was "What's On Your Mind This Week In PPC" which lead to a very wide ranging discussion on a variety of topics! Read the full chat recap here. Listen to the podcast recap here. (Podcasts are also available on iTunes and Google). Resources Shared During The Chat How to Link Your Facebook … [Read more...] about What’s On Your Mind This Week In PPC? – August 10, 2021
PPC Account Structure – July 20, 2021
This week's chat was hosted by Julie Friedman Bacchini and the topic was "PPC Account Structure". We covered mostly Google Ads with a little Microsoft Advertising mixed in. Read the full chat recap here. Listen to the podcast recap here. (Podcasts are also available on iTunes and Google). … [Read more...] about PPC Account Structure – July 20, 2021