This week's chat was hosted by Julie Friedman Bacchini and the topic was "All About PPC Audits". Read the full chat recap here. Listen to the podcast recap here. (Podcasts are also available on iTunes and Google). Some Tweet Highlights A5. Almost always find Search with Display select. At this point just either commit to Performance Max or set up proper … [Read more...] about All About PPC Audits – April 12, 2022
Chat Recaps
Preparing for Google Analytics 4 with Brie Anderson – April 5, 2022
This week's chat was guest hosted by Brie Anderson and the topic was "Getting Ready for Google Analytics 4". Read the full chat recap here. Listen to the podcast recap here. (Podcasts are also available on iTunes and Google). Tweet Highlight Well, GA4 was inevitable... With the rise of cookieless browsing (hi iOS 14) and privacy laws (looking at you GDPR), … [Read more...] about Preparing for Google Analytics 4 with Brie Anderson – April 5, 2022
PPC + SEO – Better Together with Guest Host Navah Hopkins – March 29, 2022
This week's chat was guest hosted by Navah Hopkins and the topic was "PPC + SEO - Better Together". Read the full chat recap here. Listen to the podcast chat recap here. (Podcasts are also available on iTunes and Google). … [Read more...] about PPC + SEO – Better Together with Guest Host Navah Hopkins – March 29, 2022
Brand Safety in PPC – March 22, 2022
This week's chat was hosted by Julie Friedman Bacchini and the topic was "Brand Safety in PPC". Read the full chat recap here. Listen to the podcast recap here. (Podcast is also available on iTunes and Google). Resources & links shared during the chat Exclude placements at the account level (Google Ads Help) List of Fake News & Extremely Biased … [Read more...] about Brand Safety in PPC – March 22, 2022
Leadership and Community in PPC – March 15, 2022
This week's chat was hosted by Amalia Fowler and the topic was "Leadership and Community in PPC". Read the full chat recap here. Listen to the podcast recap here. (Podcast is also available on iTunes and Google) … [Read more...] about Leadership and Community in PPC – March 15, 2022