This week's chat was hosted by Julie Friedman Bacchini and the topic was "What We Are Thankful for in PPC." Questions Q1: While we do our fair share of complaining and venting, we are not all negative! What are you thankful for in PPC in general? Q2: What about any of the platforms are you thankful for? Q3: What are you thankful for with regard to the clients or … [Read more...] about What We Are Thankful for in PPC – November 22, 2022
Chat Recaps
Managing PPC When Tech is Melting Down – November 15, 2022
This week's chat was hosted by Julie Friedman Bacchini and the topic was "Managing PPC When Tech is Melting Down." Questions Q1: With all the terrible tech news - layoffs, Twitter imploding, etc. - what is your biggest concern in all of it with regard to PPC? Q2: Have your clients or stakeholders expressed any concern about the state of the tech platforms and companies? If … [Read more...] about Managing PPC When Tech is Melting Down – November 15, 2022
Ecommerce for the Holidays 2022 with guest host Duane Brown – November 8, 2022
This week's chat was hosted by Duane Brown and the topic was "Ecommerce for the Holidays 2022." Questions Q1. What are you seeing out there for Black Friday? What is the good, bad and ugly? Any brands launching sales already? Q2. What are you doing for BFCM? Doing anything outside of your standard playbook? How are you trying to standout? Q3. Based on the last 10 … [Read more...] about Ecommerce for the Holidays 2022 with guest host Duane Brown – November 8, 2022
Programmatic Advertising with Marc Poirier – November 1, 2022
This week's chat featured guest co-host Marc Poirier of Klever and the topic was "Programmatic Advertising." Chat Questions Q1: What does the term “programmatic advertising” mean to you? Q2: Are you currently managing any programmatic advertising for your clients or brands? If so, what platform(s) are you using? Q3: What is your biggest challenge or frustration when it … [Read more...] about Programmatic Advertising with Marc Poirier – November 1, 2022
Google Ads Talk with Ginny Marvin – October 25, 2022
This week's chat featured guest Ginny Marvin of Google Ads and the topic was "What's On Your Mind in Google Ads". The discussion was lively with some questions for the community and lots of questions from the community for Ginny! Read the full chat recap here. There is no podcast recap this week - Anu is taking a much deserved week off! Questions & Answers from … [Read more...] about Google Ads Talk with Ginny Marvin – October 25, 2022