We had an amazing live PPC Chat session on December 16th where we got to as many community questions about Google Ads as we could. This post captures all of those questions and the ones we did not have time to discuss during the chat! Huge thanks to Ginny Marvin, Google Ads Liaison, for doing this session and answering all of the additional questions. Question: It … [Read more...] about All Your 2025 Google Ads Questions Answered – PPC Chat Recap with Guest Ginny Marvin of Google Ads
Chat Recaps
PPC Chat Recap – With Special Guest Ginny Marvin of Google Ads
We had a really, really fast paced chat with Ginny Marvin from Google Ads as the special guest. Ginny answered some pre submitted questions as well as questions from people who were attending the chat live all about Google Ads. Topics included: AI Max Keyword matching Negative keywords Peformance Max and Demand Gen reporting The future of search and ads … [Read more...] about PPC Chat Recap – With Special Guest Ginny Marvin of Google Ads
PPC Chat Summary – The Biggest Changes in PPC in 2025
We had a very lively chat yesterday (December 9, 2025) on the topic of "The Biggest Changes in PPC in 2025." The first question was - What do you think was the biggest change in general in PPC in 2025? Most people agreed that the injection of AI into everything was the biggest overall change in PPC in 2025. Others commented about the pace of change continuing to accelerate, … [Read more...] about PPC Chat Summary – The Biggest Changes in PPC in 2025
Chat Recap – Google Ads Retargeting with Jyll Saskin Gales
We had a great live chat yesterday, April 15, 2025, over on the PPC Chat Slack with Google Ads Coach Jyll Saskin Gales. I'd encourage you to head on over and read all the comments as we had a great discussion with the community too. This post is a recap of some of the questions asked that Jyll answered directly. Q: Which is better: setting up retargeting with Google … [Read more...] about Chat Recap – Google Ads Retargeting with Jyll Saskin Gales
All Your GML 2024 Questions Answered — with Ginny Marvin of Google Ads
We had the wonderful Ginny Marvin of Google Ads join us for both of our chats the week after this year's Google Marketing Live (GML) to answer your questions! This is a monster post, so you might want to grab a snack or more water or coffee before you begin... Note, that Ginny has also updated some of her responses from the chats here to provide more information, … [Read more...] about All Your GML 2024 Questions Answered — with Ginny Marvin of Google Ads