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PPCChat

The Official Home of the Twitter Chat

Melissa Mackey

 Agency, B2B, Paid Search, Paid Social, Professional Speaker / 310 views

I’ve been doing PPC since the dawn of Adwords (now Google Ads) in 2002.  I’m currently Search Supervisor at gyro, Dentsu Aegis Network’s Global B2B Flagship Agency.

Prior to working at gyro, I’ve done paid search and paid social in various agency and in-house settings. I also love strategy development and am happy to talk about how to think strategically.

While all of my current clients are in the B2B space, I’ve also done e-commerce, B2C, and traditional marketing, going back to my days in traditional media sales.

I’m interested in mentoring those from underrepresented communities in our industry. I’m grateful to all of my mentors in the PPC industry over the years and look forward to repaying the favor by helping increase diversity, equity, and inclusion in the search space.

In addition, I speak at industry conferences and write for industry publications, and am happy to talk to folks about these topics.

What’s great about the internet is we can interact with people anywhere in the US. I’m happy to work with any US time zone at a time that is convenient for both of us.

Find me on social media:

  • Twitter (@Mel66)
  • LinkedIn 
  • Listing ID: 630
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Contact details

United States https://www.gyro.com/

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Chat Recaps

  • ICYMI – Great PPC Posts You May Have Missed This Week – July 1, 2022
  • Bye Bye ETAs & Hello to the RSA Only Era in Google Ads – June 28, 2022
  • Your GML 2022 Questions – Answered by Ginny Marvin of Google Ads
  • ICYMI – Great PPC Posts You May Have Missed This Week – June 17, 2022
  • Setting & Managing Expectations in This New Age of PPC – June 14, 2022

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laurenturow Lauren Turow @laurenturow ·
12h

Need ANY tips on #PPC? The #PPCChat is the place to BE. Oh, AND they have the amazing feature of having someone recap the chat in written AND podcast form, so you never miss the action. Learn more: https://bit.ly/3A5WY3x @Matt_Umbro @NeptuneMoon #AI #boss

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neptunemoon Julie F Bacchini @neptunemoon ·
21h

Yikes!
#PPCChat

Craig Silverman @CraigSilverman

NEW: Google was sharing user data with a sanctioned state-owned Russian ad company until we alerted Google last wk. The shared data may have included sensitive location info and mobile IDs of people in Ukraine. Based on research by @kfranasz. Story & 🧵 https://www.propublica.org/article/google-russia-rutarget-sberbank-sanctions-ukraine

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neptunemoon Julie F Bacchini @neptunemoon ·
21h

Celebrating 23 years of doing my own thing today!

If you're thinking about taking the leap to go out on your own - you can do it! If you need support or have questions about it, you can always reach out to me.

#PPCChat

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