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PPCChat

The Official Home of the Twitter Chat

Melissa Mackey

 Agency, B2B, Paid Search, Paid Social, Professional Speaker / 487 views

I’ve been doing PPC since the dawn of Adwords (now Google Ads) in 2002.  I’m currently Search Supervisor at gyro, Dentsu Aegis Network’s Global B2B Flagship Agency.

Prior to working at gyro, I’ve done paid search and paid social in various agency and in-house settings. I also love strategy development and am happy to talk about how to think strategically.

While all of my current clients are in the B2B space, I’ve also done e-commerce, B2C, and traditional marketing, going back to my days in traditional media sales.

I’m interested in mentoring those from underrepresented communities in our industry. I’m grateful to all of my mentors in the PPC industry over the years and look forward to repaying the favor by helping increase diversity, equity, and inclusion in the search space.

In addition, I speak at industry conferences and write for industry publications, and am happy to talk to folks about these topics.

What’s great about the internet is we can interact with people anywhere in the US. I’m happy to work with any US time zone at a time that is convenient for both of us.

Find me on social media:

  • Twitter (@Mel66)
  • LinkedIn 
  • Listing ID: 630
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Contact details

United States https://www.gyro.com/

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Chat Recaps

  • ICYMI – Great PPC Posts You May Have Missed This Week – June 2, 2023
  • ICYMI – Great PPC Posts You May Have Missed This Week – May 26, 2023
  • Google Marketing Live 2023 BINGO
  • ICYMI – Great PPC Posts You May Have Missed This Week – May 19, 2023
  • Chat Recap – PPC Pitfalls – May 16, 2023

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#ppcchat

marketingsoph Sophie Logan @marketingsoph ·
3 Apr

Hello incredibly dramatic & over the top Google Ads alert.

One low-performing keyword can HARM MY WHOLE ACCOUNT?

This is a ridiculous alert. What kind of language is that to describe having low CTR keywords in an account?

#GoogleAds #PPCChat #PPC

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chriskos Chris Kostecki @chriskos ·
3 Apr

Still looking for examples of Google Ads Led Forms opening on a Google hosted page that appears to be on the destination host domain.

#ppcchat

Chris Kostecki @chriskos

#ppcchat Does anyone us Lead Form Extensions & have seen the experience change recently? Looking for any documentation. Current experience hijacks the click with display url of domain/form instead of having it as a serp option INSTEAD of clicking to site.

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ppckirk Kirk Williams @ppckirk ·
3 Apr

#ppcchat gosh it's going to be quiet around here without @Ben__Kruger mixing things up. 😆

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