Because we all know how easy it is to miss a great PPC post or thread in any given week, here are the ones I saw that I thought worth sharing:
- U.S. and Plaintiff States v. Google LLC [2020] – Trial Exhibits (Department of Justice)
- “History is turned off”: What Google’s (deleted) chats mean for its antitrust battle with the DOJ (Fast Company)
- Go beyond Google Ads with programmatic advertising (Search Engine Land)
- Watch Linda Yaccarino’s wild interview at the Code Conference (The Verge)
- YouTube rolls out video view campaigns globally (Search Engine Land)
- ‘Veil of secrecy’: outrage as Google limits public access to antitrust trial (The Guardian)
- Google Expands Generative AI Search Tools to Younger Users (Social Media Today)
- How To Get The Most Out Of Max Conversion Value And tROAS Bidding (Search Engine Journal)
- Reddit Removes the Option to Opt-Out of Ad Personalization Based on In-App Activity (Social Media Today)
- What to do when performance tanks in PPC (Search Engine Land)
- 5 takeaways from America’s landmark lawsuit against Amazon (CNN Business)
- X CEO Says the Platform Is on Track To Return a Profit in the New Year (Social Media Today)
- Google Will Enable Web Admins To Block Systems from Scraping Sites for AI Training (Social Media Today)
#PPCChat pic.twitter.com/1yVJVm40gh
— Boris Beceric (@BorisBeceric) September 21, 2023
RGSP-like practices are not new. Yahoo! discussed this back in 2010, based on research dated 2007. They knew that stifling dominant competitors would increase their revenue.
What are the odds Google didn’t know?
source:https://t.co/M6rZIGJklS https://t.co/HaxgnexoI1 pic.twitter.com/07fnNttStE
— Mike Ryan (@mikeryanretail) September 28, 2023
I’ve been in business for 17+ years and built four 7 and 8-figure businesses. Here are the 10 things I would tell myself when I was getting started. #thread 🧵 pic.twitter.com/dqOah0bU9p
— Kasim Aslam (@kasimaslam) September 29, 2023