This week’s chat was hosted by Julie Friedman Bacchini and the topic was “GA4 – The End of an Era.” With the imminent sunsetting of Universal Analytics upon us, it seemed like the most timely of topics (at least until the YouTube stories broke…)
Q1: Are all of the sites you work with using GA4? If so, for how long? And if not, why not?
Q2: How comfortable are you working in GA4?
Q3: What are your biggest challenges working in GA4?
Q4: What is missing in GA4 that you regularly used in Universal Analytics?
Q5: Are you actively investigating and/or testing other analytics solutions? If so, which ones and what are your thoughts on them?
Q6: What have been the most helpful resources you’ve found for setting up and using GA4?
Read the full chat recap here.
Listen to the podcast recap here.
The audio chat took place on June 29th at 12:00 PM EST on Twitter Spaces. Access the recording here.