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PPCChat

The Official Home of the Twitter Chat

ICYMI – Great PPC Posts You May Have Missed This Week – February 10, 2023


ICYMI posts are sponsored by:

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Because we all know how easy it is to miss a great PPC post or thread in any given week, here are the ones I saw that I thought worth sharing:

  • Google launches Bard, its answer to ChatGPT – here’s what it looks like (Search Engine Land)
  • The new Bing: Microsoft unveils its ChatGPT-like, AI-powered search engine (Search Engine Land)
  • Reinventing search with a new AI-powered Microsoft Bing and Edge, your copilot for the web (Official Microsoft Blog)
  • Portfolio Bid Strategies (JumpFly)
  • ChatGPT’s ‘jailbreak’ tries to make the A.I. break its own rules, or die (CNBC)
  • B2B Search Marketing: 5 Key Ways Generative AI is Changing the Future of SEO from Google’s Bard to Microsoft’s Prometheus-Based Bing (Top Rank Marketing)
  • Google is still drip-feeding AI into search, Maps, and Translate (The Verge)
  • Google’s New AI-Powered Features: Search Just Got Smarter (Search Engine Journal)
  • Microsoft’s ChatGPT event live blog (The Verge)
  • Turns Out Not Too Many People Want To Pay For Twitter (Vanity Fair)
  • 7 problems facing Bing, Bard, and the future of AI search (The Verge)
  • Google Ads 2023: 9 recommendations for better performance (Savvy Revenue)
  • 2023 will be a year of change and opportunity for social media (eMarketer)
  • What the Rise of Generative AI Means for Marketers (Street Fight Magazine)
  • Walmart’s retail media network: What advertisers need to know (Search Engine Land)
  • How AI is making Microsoft cool (Axios)
  • Market expansion and other product updates for February (Microsoft Advertising Blog)
  • Local Consumer Review Survey 2023 (Brightlocal)

 

This week @shopify released over 100+ new features to support merchants, developers and partners building on their platform.

If you work in eCommerce or own a brand, you should be paying attention to this.

These are my 10 favorite updates you need to know about: pic.twitter.com/UVOVu0RMFM

— dennis hegstad (@dennishegstad) February 10, 2023

Filed Under: ICYMI, News

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ppckirk Kirk Williams @ppckirk ·
50m

Going to record a podcast today with @Ben__Kruger digging into "Improving the Google Rep + Advertiser Relationships". What questions should I ask, or things should I bring up #ppcchat?

(We'll hit the normal things discussed on Twitter but I don't want to miss any ponderings)

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esperinbound Esper Inbound @esperinbound ·
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5 must-know Reddit Ads tactics for B2B marketers
https://buff.ly/3KgNl9b
#ppcchat #esperfeed

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optmyzr Optmyzr @optmyzr ·
1h

We got a special host for a special PPC Town Hall in @navahf this time.

Join her, @motokohunt, @runnerkik, & @andreacruz92 on PPC Town Hall in 1 hour: https://www.youtube.com/watch?v=lACqzQxFAJA

#ppcchat

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