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Because we all know how easy it is to miss a great PPC post or thread in any given week, here are the ones I saw that I thought worth sharing:
- Elon Musk is conspicuously quiet after Twitter users vote for him to step down amid chaotic policy changes (CNN Business)
- Twitter’s New Rules Around Live Location Sharing Could Open Up New Avenues for Political Censorship (Social Media Today)
- Tesla gets downgraded on Wall Street over Elon Musk’s Twitter antics, banning of journalists (CBS)
- The US government’s TikTok ban is more complicated than it sounds (Vox)
- Should You Always Exclude Brand from Performance Max Campaigns? It’s Complicated. (Zato Marketing)
- Paid Search Predictions for 2023 (JumpFly)
- Slow fade for Google and Meta’s ad dominance (Axios)
- Porn, Piracy, Fraud: What Lurks Inside Google’s Black Box Ad Empire (ProPublica)
- YouTube Cements Its TV Shift With NFL Sunday Ticket Deal (The Wall Street Journal)
- The Duopoly is over (because Everything is an Ad Network) (Mobile Dev Memo)
- TikTok’s parent company accessed the data of US journalists (The Verge)
- Some universities are now restricting TikTok access on campus (CNN)
- AI Creation Tools Will Change the Way We Create, Engage and Interact in 2023 (Social Media Today)
- Here’s where experts say the next warehouse hotspots will be (Retail Brew)
A ‘clean room’? Nah, it’s a surveillance-laundering facility.
While reducing replication of personal data is a step forwards; this is absolutely still ‘processing of personal data’; it’s *not* a get-out-of-the-GDPR-free card. https://t.co/ZaKQOooUxe
— Miss IG Geek (she/her) 🏳️🌈 (@MissIG_Geek) December 21, 2022
NEW investigation & 🧵: Google runs the world’s biggest ad network, but it conceals most of the publishers it works with and where it places billions of ad $$$. We cracked open one of the world’s most lucrative black boxes and found piracy, porn, & fraud: https://t.co/hV44Q2tsnA
— Craig Silverman (@CraigSilverman) December 21, 2022