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PPCChat

The Official Home of the Twitter Chat

ICYMI – Great PPC Posts You May Have Missed This Week – December 16, 2022


ICYMI posts are sponsored by:

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Because we all know how easy it is to miss a great PPC post or thread in any given week, here are the ones I saw that I thought worth sharing:

  • The DTC Brand Index (Take Some Risk)
  • Top PPC Trends That You Can’t Ignore in 2023 (Thee Digital)
  • Nearly half of young adults in the US are living at home with their parents, and all that saved rent is fueling a luxury boom (Yahoo Finance)
  • TikTok Tops Download Charts Again in November, Though its Growth Momentum is Slowing (Social Media Today)
  • What If Some Performance Max Best Practices Are Actually Harmful? (Zato Marketing)
  • U.S. lawmakers unveil bipartisan bid to ban China’s TikTok (Reuters)
  • Discord users can soon verify their identities with linked accounts (Engadget)
  • 7 Critical media trends to factor into your strategy (Digital Content Next)
  • Q5: The Post-Shopping-Season Opportunity (Snapchat for Business)
  • Meet Performance Max, The Blackest Black Box Of All Google Ad Products (AdExchanger)
  • Elon’s Cool New Plan for Your Data Is Probably Illegal (Gizmodo)
  • Meta Rethinks the Philosophy of the Facebook Feed (Wired)
  • Marketing on Twitter amid Platform Uncertainty (Street Fight Magazine)
  • ‘Out of control’: Dozens of telehealth startups sent sensitive health information to big tech companies (Stat News)
  • TikTok Shares Key Tips for Marketers in its 2023 ‘What’s Next’ Report (Social Media Today)

All of this happened in China this week. A thread. 1/10

— Sofia Horta e Costa (@SofiaHCBBG) December 16, 2022

Filed Under: ICYMI, News

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esperinbound Esper Inbound @esperinbound ·
1h

This day in search marketing history: January 29
https://buff.ly/3JnAnq8
#ppcchat #esperfeed

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colarosa_ Alessandro Colarossi @colarosa_ ·
7h

Attention shopify store owners and agencies who help those with shopify -- this is a fantastic resource: https://analyzify.app/shopify-google-analytics/ga4

Great job @analyzify

#ppcchat #ppc #shopify #googleads #GA4

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mikeryanretail Mike Ryan @mikeryanretail ·
10h

Just for fun, here’s an article I wrote over four years ago
#PPCchat

https://smarter-ecommerce.com/blog/en/google-shopping/beyond-click-metrics/

Reply on Twitter 1619426164417904642 Retweet on Twitter 1619426164417904642 Like on Twitter 1619426164417904642 Twitter 1619426164417904642
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