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This week’s chat was guest co-hosted by Courtney Alexander of Foxwell Digital and the topic was “Meta & TikTok Ads: Creative Strategy Needed for Q4”.
Questions
Q1: Are you currently managing advertising on Meta or TikTok? If so, for what industry or industries?
Q2: Is this your first Q4 managing advertising on Meta or TikTok? If not your first, for how long have you been advertising on one or the other or both?
Q3: Do you have anything specific or special planned for Q4 on Meta or TikTok?
@courtfalexander – What should brands be doing?
Q4: What is your biggest concern or challenge regarding Meta and/or TikTok advertising heading into Q4 this year? Is it different from last year (if you advertised on these platforms then)?
Q5: Do you have any favorite resources or follows that help you keep up with the latest in Meta and/or TikTok advertising?
Q6: What other questions do you have, in general and/or for Courtney about Meta or TikTok advertising?
Recaps
Read the full chat recap here.
Listen to the podcast recap here.
Podcasts are also available on iTunes and Google.
Highlighted Tweets
What should brands be doing? Right now, TESTING! Go ahead and launch some pre-holiday/gifting creatives. Get people thinking about your brand/product and who they might gift it to. #PPCChat https://t.co/6ac6IHIAhI
— Courtney Alexander (@courtfalexander) October 18, 2022
Data loss is not our friend. Retargeting will be more consolidated, which means ad creatives can’t be as targeted and specific to where that customer is in their purchasing journey. #PPCChat https://t.co/5EkGqt5woT
— Courtney Alexander (@courtfalexander) October 18, 2022
Resources & Links
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