This week’s chat was hosted by Julie Friedman Bacchini and the topic was “How to Talk PPC with Non PPC People”.
Q1: Do you regularly need to talk PPC with non PPC people? If so, who are you most regularly talking to?
Q2: Have you found particular language or techniques to explain PPC to non PPC people in ways they can actually understand it?
Q3: What aspects of PPC do you find are most often misunderstood by non PPC people? How do you try to combat the misunderstandings?
Q4: Do you have resources that you like to point non PPC people to to help them better understand PPC? Have you created any yourself? If so, on what topics?
Read the full chat recap here.
Listen to the podcast recap here.
(Podcasts are also available on iTunes and Google).