• Skip to main content
  • Skip to primary sidebar
  • Home
  • About PPC Chat
    • Where to Find PPC Chat
    • The History Of PPC Chat
    • Who Is Behind PPC Chat?
    • PPC Chat Hosts
    • PPC Chat Recappers
    • PPC Chat Badge
  • Resources
    • Suggest A Topic
    • Ad Platform Resources
    • Ad Platform Help Centers
    • PPC Acronyms
    • Google Analytics 4 (GA4) Resources
    • Privacy & Cookieless Resources
    • Podcasts You Might Like
    • Experienced Speakers Helping New Speakers Program
  • Support PPC Chat
    • PPC Chat Swag
  • Sponsors
    • Resources Section Sponsor – Optmyzr
    • ICYMI Sponsor – Online Advertising Academy
  • Raise Someone’s PPC Profile
    • PPC Profile Spotlights
    • New Speaker Support Program

PPCChat

The Official Home of the Twitter Chat

ICYMI – Great PPC Posts You May Have Missed This Week – March 25, 2022

I have not done an ICYMI post in a couple of weeks due to personal reasons. This week’s includes some links from the past couple of weeks plus this week.

  • Geotargeting optimization: How region impacts your PPC results (Search Engine Land)
  • Streaming services are rapidly branching out and bundling up (eMarketer)
  • How to Increase Your Facebook Reach (Social Media Examiner)
  • Rising Stars of PPC 2022 (PPC Hero)
  • HBO Accused of Sharing Subscriber Data With Facebook in Class Action Lawsuit (Variety)
  • Why IAS Is Going All-In On CTV And Contextual (Ad Exchanger)
  • Take control of customer relationships after cookies: Your to-do list (Marketing Week)
  • Walmart Display Self-Serve Advertising Brings Big Opportunity for Brands (Tinuiti)
  • EU to unveil landmark legislation to tackle market power of Big Tech (Financial Times)
  • Google Ads New Inventory Packages for Ad Campaigns to Encourage Support of Media Diversity (Social Media Today)
  • 6 Tips For Supercharging Google Display Network Performance (Search Engine Journal)
  • How Long Does It Take Google Ads To Work? (JumpFly Blog)
  • US time spent with social increased in 2021, but growth was slow (eMarketer)
  • Snap buys brain-computer interface startup for future AR glasses (The Verge)
  • NBCUniversal, In Latest Poke At Nielsen, Reveals Plan To Start Using ISpot Ad Currency By May Upfront (Deadline)
  • Helping better connect consumers to professionals – Introducing Professional Services Ads (Microsoft Advertising)
  • Meta rebrands automated ad products, shopping campaigns coming soon (Search Engine Land)
  • Microsoft Advertising updates reporting dashboard with recent reports, real-time previews and more (Search Engine Land)
  • Powering Up Performance Through ‘Meta Advantage’ Automation Ad Suite (Meta for Business)
  • What Business Leaders Need to Know About Embracing Google Analytics 4 and Sunsetting Universal Analytics (Bounteous)
  • Meta to test new tools to give brands control over ad placement on its platforms later this year (TechCrunch)
  • Google Ads Editor version 2.0 supports Performance Max campaigns (Search Engine Land)
  • Setting up Google Analytics 4 (GA4) on Shopify (Loves Data)
  • First-party data: 4 internal checks to make sure you’re ready (Search Engine Land)
  • Publishers say companies selling contextual ad tools are scraping their data unfairly (Marketing Brew)
  • Europe says yes to messaging interoperability as it agrees major new regime for Big Tech (TechCrunch)
  • FACT SHEET: United States and European Commission Announce Trans-Atlantic Data Privacy Framework (The White House)
  • Advantage: A METAphor for Automation (Marketing O’Clock Episode)

This is a great Twitter thread on the proposed European Digital Markets Act (DMA):

🧵The EU is on the brink of adopting its landmark Digital Markets Act #DMA, with confidence high for an agreement between Parliament @Andreas_Schwab & Council @cedric_o today. There’s been rapid progress since the Dec 2020 proposal, but the rules have been years in the making…

— Samuel Stolton (@SamuelStolton) March 24, 2022

Filed Under: ICYMI, News

Primary Sidebar

Suggest A Topic

Have an idea for a chat topic?

Submit it here!

Online Advertising Academy Ad

Follow #ppcchat On Twitter

#ppcchat

sembarista SEM Barista @sembarista ·
1h

Five brief but helpful tips for #Google #AdSense placement https://www.searchenginewatch.com/2016/06/27/five-brief-but-helpful-tips-for-google-adsense-placement/ #paidsearch #ppcchat

Reply on Twitter 1639720386341535744 Retweet on Twitter 1639720386341535744 Like on Twitter 1639720386341535744 Twitter 1639720386341535744
esperinbound Esper Inbound @esperinbound ·
3h

This day in search marketing history: March 25
https://buff.ly/3nn9OIV
#ppcchat #esperfeed

Reply on Twitter 1639702609500991490 Retweet on Twitter 1639702609500991490 Like on Twitter 1639702609500991490 Twitter 1639702609500991490
globalhoneybee Global Honey Bee @globalhoneybee ·
3h

Startup Beginner Guide To SEO & Digital Marketing https://myfrugalbusiness.com/2021/02/seo-digital-marketing-bootstrapped-startups.html

#ContentMarketing #SEO #DigitalMarketing #Startup #PPC #PPCChat #PPC2023 #SMM #SEM #Marketing #CMO

via @LeanStartupLive

Reply on Twitter 1639688598210641920 Retweet on Twitter 1639688598210641920 Like on Twitter 1639688598210641920 Twitter 1639688598210641920
Load More

Copyright © 2023 PPCChat | All Rights Reserved.