• Skip to main content
  • Skip to primary sidebar
  • Home
  • About PPC Chat
    • The History Of PPC Chat
    • Who Is Behind PPC Chat?
    • PPC Chat Hosts
    • PPC Chat Recappers
    • PPC Chat Badge
  • Resources
    • Suggest A Topic
    • Ad Platform Resources
    • Ad Platform Help Centers
    • PPC Acronyms
    • Google Analytics 4 (GA4) Resources
    • Privacy & Cookieless Resources
    • Podcasts You Might Like
    • Experienced Speakers Helping New Speakers Program
  • Support PPC Chat
    • PPC Chat Swag
  • Sponsors
    • PPC Chat Primary Sponsor – Optmyzr
  • Raise Someone’s PPC Profile
    • PPC Profile Spotlights
    • New Speaker Support Program

PPCChat

The Official Home of the Twitter Chat

Getting the Most Out of Microsoft Advertising in 2022 – with Guest Host John Lee

This week’s chat was guest hosted by John Lee of Microsoft Advertising and the topic was “Getting the Most Out of Microsoft Advertising in 2022”.

Read the full chat recap here.

Listen to the podcast recap here.

Resources from Microsoft Advertising are listed below the question and answer tweets.


Questions asked to John Lee during the chat:

Sarah – in what context? We have Automotive Ads already. Feed-based and that serve vehicle details (year, price, etc.) in the SERPs. #ppcchat

— John Lee (@John_A_Lee) March 8, 2022

https://t.co/XCHH0gb9Y3

— John Lee (@John_A_Lee) March 8, 2022

The descriptions are new, but the data on the back-end shows a tremendous lift in performance (CTR, etc.).

— John Lee (@John_A_Lee) March 8, 2022

I don’t know the math off the top of my head, but MSAN is big and growing. We have big goals and plans for our native platform through this year and into 2023. Stay tuned. #ppccaht

— John Lee (@John_A_Lee) March 8, 2022


Resources from Microsoft Advertising

  • About Microsoft Advertising
  • Cruise Ads: Does it really matter if a cruise ship was raised “cage-free”? – Microsoft Advertising
  • Automotive Ads: Automotive Ads: showcase your offerings – Microsoft Advertising
  • Credit Card Ads: Credit card ads: Showcase your offerings – Microsoft Advertising
  • Tours & Activities Ads: Tours and Activities Ads – Microsoft Advertising
  • Ad Creator: Editing photos made easy with Ad Creator – Microsoft Advertising
  • Market Expansion: Microsoft Advertising launches in 29 new countries – Microsoft Advertising
  • Dynamic descriptions for DSA: Explore dynamic descriptions for Dynamic Search Ads – Microsoft Advertising
  • Video Extensions: Video Extensions: Stand out with video ads – Microsoft Advertising
  • Video Ads Microsoft Audience Network: Video ads on the Microsoft Audience Network – Microsoft Advertising

Filed Under: Chat Recaps, Guest Host

Primary Sidebar

Suggest A Topic

Have an idea for a chat topic?

Submit it here!

Chat Recaps

  • Your GML 2022 Questions – Answered by Ginny Marvin of Google Ads
  • ICYMI – Great PPC Posts You May Have Missed This Week – June 17, 2022
  • Setting & Managing Expectations in This New Age of PPC – June 14, 2022
  • ICYMI – Great PPC Posts You May Have Missed This Week – June 10, 2022
  • B2B PPC in 2022 – June 7, 2022

PPC Town Hall by Optmyzr Ad

Follow #ppcchat On Twitter

#ppcchat

jstatad Tad Miller @jstatad ·
8m

So now seeing upwards of 80% of my Google Ads Conversions go missing (still tracked in Eloqua). My suspicion is cookie blockers eating them up. Anyone else noticing similar? #ppcchat

Reply on Twitter 1542129669025275910 Retweet on Twitter 1542129669025275910 Like on Twitter 1542129669025275910 Twitter 1542129669025275910
adsliaison AdsLiaison @adsliaison ·
20m

Thanks again for having me #PPCchat!
Happy to answer any other #GML2022 questions you may have after checking out the recap below.

Julie F Bacchini @NeptuneMoon

It is finally here - the post with all of your GML questions from both PPC Chat sessions right after the event answered by @adsliaison

http://ow.ly/xCsm50JJT74

#PPCChat #PPC #GoogleAds

Reply on Twitter 1542126654969024512 Retweet on Twitter 1542126654969024512 Like on Twitter 1542126654969024512 Twitter 1542126654969024512
c_j_ridley Chris Ridley @c_j_ridley ·
40m

🚨PSA: Starting TOMORROW you will no longer be able to create or edit ETAs in Google Ads.

To help you get ready for this change, here is a Google Ads script to convert your best-performing ETAs into RSAs.

https://docs.google.com/document/d/1h1ujgji_VfO-twGwiIxXV_8XgCrAUy04bb8VegLWeoY/edit
H/T @TomBeckerle #PPCChat

Reply on Twitter 1542121664770703361 Retweet on Twitter 1542121664770703361 Like on Twitter 1542121664770703361 Twitter 1542121664770703361
Load More

Copyright © 2022 PPCChat | All Rights Reserved.