• Skip to main content
  • Skip to primary sidebar
  • Home
  • About PPC Chat
    • Where to Find PPC Chat
    • The History Of PPC Chat
    • Who Is Behind PPC Chat?
    • PPC Chat Hosts
    • PPC Chat Recappers
    • PPC Chat Badge
  • Resources
    • Suggest A Topic
    • Ad Platform Resources
    • Ad Platform Help Centers
    • PPC Acronyms
    • Google Analytics 4 (GA4) Resources
    • Privacy & Cookieless Resources
    • Podcasts You Might Like
    • Experienced Speakers Helping New Speakers Program
  • Support PPC Chat
    • PPC Chat Swag
  • Sponsors
    • Resources Section Sponsor – Optmyzr
    • ICYMI Sponsor – Online Advertising Academy
  • Raise Someone’s PPC Profile
    • PPC Profile Spotlights
    • New Speaker Support Program

PPCChat

The Official Home of the Twitter Chat

ICYMI – Great PPC Posts You May Have Missed This Week – February 4, 2022

Because we all know how easy it is to miss a great PPC post or thread in any given week, here are the ones I saw that I thought worth sharing:

  • How To Appraise & Optimize Any Landing Page By Campaign Performance (Search Engine Journal)
  • In blow to telecoms, California’s net neutrality law upheld (NBC News)
  • Google Loses Its Bid to Topple a $112 Million French Privacy Fine (Bloomberg)
  • Microsoft rolls out portfolio bid strategies and automated integration with Google Tag Manager (Search Engine Land)
  • Nine Strategies to Keep In Mind for TikTok Ads (Foxwell Digital)
  • Ad Account Structure Guidelines for Large Accounts (Foxwell Digital)
  • Auto-tagging added to Google Merchant Center free listings (Search Engine Land)
  • German Court Rules Websites Embedding Google Fonts Violates GDPR (The Hacker News)
  • Alphabet reports big fourth-quarter beat; stock pops (CNBC)
  • The New Normal – How the Covid-19 pandemic is shaping our shopping searches (Google Trends & Axios)
  • Fashion Nova will Pay $4.2 Million as part of Settlement of FTC Allegations it Blocked Negative Reviews of Products (FTC)
  • Apple ad revenues skyrocket amid its privacy changes (eMarketer)
  • Google finally launches revamped Partners program (Search Engine Land)
  • GDPR enforcer rules that IAB Europe’s consent popups are unlawful (Irish Council for Civil Liberties)
  • The TCF – IAB Europe’s GDPR Workaround – Got Shot Down By Belgium’s DPA, With Six Months To Fix It (AdExchanger)
  • Behavioral ad industry gets hard reform deadline after IAB’s TCF found to breach Europe’s GDPR (TechCrunch)
  • The definitive guide to modern creative testing (Marpipe)
  • Facebook says Apple iOS privacy change will result in $10 billion revenue hit this year (CNBC)
  • Happy Data Privacy Day! 13 experts share predictions for what’s to come (The Drum)
  • Amazon finally reveals the size of its massive ad business (Axios)
  • Amazon trots out YouTube-sized advertising business (Reuters)
  • Traditional B2B Sales and Marketing Are Becoming Obsolete (Harvard Business Review)
  • Snapchat Rises to 319 Million Daily Users, Posts Strong Revenue Result for Q4 (Social Media Today)
  • 18 Instagram Tools to Improve Your Marketing (Social Media Examiner)
  • Latest Marketing O’Clock episode – Push it to the (P)Max. Smart Shopping & Local Campaigns Will Migrate to Performance Max

Filed Under: ICYMI, News

Primary Sidebar

Suggest A Topic

Have an idea for a chat topic?

Submit it here!

Follow #ppcchat On Twitter

duanebrown avatar; Duane Brown 🇨🇦🏳️‍🌈 4x Vax'ed! @duanebrown ·
3 Oct 1709106141240725557

I really like Satya Nadella and his book from a number of years ago. #ppcchat

Reply on Twitter 1709106141240725557 Retweet on Twitter 1709106141240725557 0 Like on Twitter 1709106141240725557 1 Twitter 1709106141240725557
kasimaslam avatar; Kasim Aslam @kasimaslam ·
2 Oct 1708982389118996589

Follow Ralph Burns' tip and ask the agency about their reps. 

Full episode 💩 https://www.youtube.com/watch?v=7a_wLbTIFgc

#digitalmarketing #ppcchat #marketingagency

Image for the Tweet beginning: Follow Ralph Burns' tip and Twitter feed video.
Reply on Twitter 1708982389118996589 Retweet on Twitter 1708982389118996589 0 Like on Twitter 1708982389118996589 0 Twitter 1708982389118996589
AnthonyHigman avatar; Anthony Higman @AnthonyHigman ·
2 Oct 1708964003202892279

Google ads tip!

Seeing lots of new weird URL's in your Google ads account?

Add "Com" as a negative to one of your negative keywords lists.

#PPCchat

Reply on Twitter 1708964003202892279 Retweet on Twitter 1708964003202892279 0 Like on Twitter 1708964003202892279 2 Twitter 1708964003202892279
Load More

Copyright © 2023 PPCChat | All Rights Reserved.