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PPCChat

The Official Home of the Twitter Chat

ICYMI – Great PPC Posts You May Have Missed This Week – December 17, 2021

  • Call Tracking for Local Businesses: How to Set It Up and Why You Should (BrightLocal)
  • New Marketing with Purpose Business Attributes showcase brand values (Microsoft Advertising Blog)
  • Influence Maps—The Best Marketing Framework You’ve Never Heard Of (SparkToro Blog)
  • Social commerce usage in 2021 (eMarketer)
  • TikTok to Adjust Its Algorithm to Avoid Negative Reinforcement (The Wall Street Journal)
  • 3 do’s and don’ts for attracting new clients (Search Engine Land)
  • 2021 Analysis of Top Ecommerce Platforms (Search Engine Journal)
  • Google still ran ads on climate denial, despite promising to stop (The Verge)
  • Fearing Omicron wave, marketers less likely to attend upcoming in-person conferences (Search Engine Land)
  • Testing Google RSAs — What Does That Do To Microsoft? (Jumpfly Blog)
  • Twitter Publishes 2022 Planning Guide to Assist in Your Tweet Strategy (Social Media Today)
  • Advertisers Expand Meaning Of ‘Brand Safety,’ Hold Media Accountable For Overall Harm (MediaPost)
  • A Standard for Universal Digital Ad Transparency (Knight First Amendment Institute at Columbia University)
  • Samsung Ads Enables Buying Using Brands’ First-Party Data (Ad Exchanger)
  • What to know about this year’s last-minute holiday shoppers (Think with Google)
  • Q5 Facebook Advertising Tactics To Successfully Wrap The Year (Akvertise)
  • Google Ads Resources for the Novice or Expert B2B Advertisers (PPC Hero)
  • Shortcuts to Save Time in Google Ads Editor (Clix Marketing)
  • Latest Marketing O’Clock episode

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esperinbound Esper Inbound @esperinbound ·
45m

This day in search marketing history: March 25
https://buff.ly/3nn9OIV
#ppcchat #esperfeed

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globalhoneybee Global Honey Bee @globalhoneybee ·
2h

Startup Beginner Guide To SEO & Digital Marketing https://myfrugalbusiness.com/2021/02/seo-digital-marketing-bootstrapped-startups.html

#ContentMarketing #SEO #DigitalMarketing #Startup #PPC #PPCChat #PPC2023 #SMM #SEM #Marketing #CMO

via @LeanStartupLive

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ghippocamppus Molly @ghippocamppus ·
5h

Just listened to the #ppcchat spaces conversation and feeling better about myself! I’ve felt behind the curve and overwhelmed lately with the all the updates and changes happening

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