Because we all know how easy it is to miss a great tweet, post or article, I save them all week for you and share on Fridays what you may have missed this week:
- Google’s New Business Profile: When Search Becomes a Political Tool (Near Media)
- Retail holiday outlook: Apparel and Consumer Packaged Goods (Microsoft Advertising Blog)
- Connect with local holiday shoppers (Google Ads Blog)
- Google Keyword Planner Tool New YoY Change Column (SEO Roundtable)
- Massive Google Sheet with Google Ads Scripts (Take Some Risk)
- Removing Certain Ad Targeting Options and Expanding Our Ad Controls (Meta for Business – Facebook)
- Facebook parent company Meta to block some political, religious ad targeting (Axios)
- How Apple’s privacy changes are affecting Peloton and other industry players, according to recent earnings calls (eMarketer)
- Vimeo snaps up AI video startup Wibbitz and ‘shoppable’ video tech maker Wirewax to expand its enterprise video tools (TechCrunch)
- How to boost in-store visits this holiday season (Think with Google)
- LinkedIn Interest Targeting: 2021 Edition (Clix Marketing)
- How to Make Your Shopping Campaigns Profitable (Optmyzr)
- Google Keyword Planner Tool gains year-over-year, 3-month change and trends data (Search Engine Land)
- Recent Insights from Foxwell Digital Audits (Foxwell Digital)
- The Biggest PPC Trends of 2022, According to 23 Experts [Ebook] (Search Engine Journal)
- The latest Marketing O’Clock episode
- Product feeds now available for more video campaign types (Google Ads)
- Add a product feed to your Video action campaign (Google Ads)
- Facebook Ads, iOS 14 Changes & Ecommerce Data: How Apple’s ATT & IDFA Update Affects Advertising (Common Thread Collective)