This week’s chat was hosted by Julie Friedman Bacchini and the topic was “The Changing Landscape of Metrics, Measurement & Reporting”.
Read the full chat recap here.
Listen to the podcast recap here.
(Podcasts are also available on iTunes and Google).
Resources Shared During Chat
- Why You Need to Pivot To MER a.k.a Blended ROAS (Foxwell Digital)
- CPA is a Stupid Metric (Roy Steves on LinkedIn)